Is your investment on marketing technology generating the maximum value? How your martech and adtech play along? Or are those isolated into own business silos or processes, different teams executing towards their own goals? All these are pretty typical scenarios to recognize and usually also pretty simple to start actions to fix the situation.
With vast experience gained from all sizes of corporations we can help you to get hold of the big picture. Martech audits are often started with interviews, technology landscape reviews and data assessments which will bring up the focus points promptly. Day or two invested on workshops can immediatelly increase returned value of the investment on technology, people and processes and generate upward trend in marketing performance.
Audits often point also possible bottlenecks in processes or competencies within the organization. We and our partners can bridge the audit results to learning plans, process development and further optimization of your organization’s digital marketing and sales.
Every organization is of it’s kind, contact us and let’s discuss more about your needs.